Six Star, representing the six states of New England, is a MA based, craft brewing company that provides the taste of New England craft beer to a growing appreciation in the US for craft drinks.
In exploring how I might be able to push my identity further, I utilized on brand element of the 'Six Star' identity to create an eye catching ad campaign. This video was a sample of how motion graphics could be introduced that utilizes the same thin treatment of line as used in the flavor mark.
Creating a fresh image for the product was challenging due to the diverse sources that were influencing the final product. The thin line work of the product was influenced by wrought iron fence. This complimented hand-drawn aesthetic of the Six Star brand mark.