Flavor DrawingsCrop@5x-100.jpg
Final Mock up (Six Star, all three bever

Six Star

BREWING CO

SCOPE

TOOLS

Six Star, representing the six states of New England, is a MA based, craft brewing company that provides the taste of New England craft beer to a growing appreciation in the US for craft drinks.

Identity Design

Art Direction

Illustration

Illustrator

Photoshop

In exploring how I might be able to push my identity further, I utilized on brand element of the 'Six Star' identity to create an eye catching ad campaign. This video was a sample of how motion graphics could be introduced that utilizes the same thin treatment of line as used in the flavor mark.

The Challenge

Creating a fresh image for the product was challenging due to the diverse sources that were influencing the final product. The thin line work of the product was influenced by wrought iron fence. This complimented hand-drawn aesthetic of the Six Star brand mark.

Instagram Ad

Celebrating 100 Years of Bauhaus